You’ve poured your heart and soul into your artwork for a few years. You may have sold a few pieces. Now you want to turn your passion into a business but have no idea what steps to take or where to start and feel overwhelmed by the process.
We’ve been where you are and can help you. Between the two of us we have decades of experience in the trenches of the art world running our own successful businesses. We have set up and organized our businesses from the ground up, worked with many galleries, stood tall at art festivals and art fairs, worked with designers and art consultants, marketed ourselves on social media, written multiple bios, artist’s statements and CV’s, you name it and we have done it. Now we are excited to share our extensive knowledge with you and give you tools you need to create, organize and launch your own business. By taking this course you will take the first step in creating the foundation you need to achieve your dream of being a successful, professional artist.
First and foremost, this Course includes the benefit of having two instructors, both of whom are very experienced in making their way in their respective art businesses. This means you will have multiple perspectives on the various topics covered. This Course is a self-paced online course consisting of pre-recorded video lessons, handouts, an easy to follow course workbook and bonus downloadable PDF’s delivered in a password protected virtual classroom. The course is divided into different learning modules by subject.
We welcome all levels of artists whether you are in the beginning stages and starting to plan your art business, or if you’re an artist who has been trying to make the leap into a full-time business and need some help.
Participation in our private Facebook Community for you to share your questions and concerns, and get answers
A deep dive into entering and participating in juried art shows, art fairs, art festivals and open studio events
Finding the right gallery for you and your work, how to submit your work, how to vet a gallery, the topics you need to clarify with a gallery before signing on, the essential terms of a gallery contract
Establishing a good working relationship with a gallery and Art Clinics that highlight real life experiences where things went wrong and how they were remedied
How to handle a commission successfully, including the essential components of a commission agreement
How to attract designers and consultants and develop a good working relationship with them
Considerations in licensing your work, the basic ingredients of a licensing agreement and How to Sell Prints on Your Own
Collaborating with another artist and what a collaboration agreement should cover
• SPECIAL *BONUS* also included: Media Coverage: Preparing for an Interview and Writing Press Releases
[To Do] Download Adobe Acrobat Reader
How to Navigate the Learning Portal
Meet Your Instructors
[To Do] Join the Private Facebook Group
Before we begin...
[Watch] Say Hello to Mary
[Watch] Art Clinic: What NOT to do at the Beginning of your Art Business
[Watch] Art Clinic: Never Undercut Yourself
[Watch] Art Clinic: Don't Fall Prey to Scams
[Watch] Where to Show & Sell Your Work: Online Juried Shows, Art Festivals, Art Fairs, Trade Shows, & Virtual Art Fairs
[Watch] How to Work with Galleries, Art Consultants, & Designers
[Watch] The In's and Out's of Commissions, Collaborations, Licensing Your Artwork, Hosting an Open Studio Live or Virtual
[Read] Selling Prints On Your Own
[Read] A Checklist for Planning and Hosting your Open Studio Event
[To Do] Workbook: Establishing Multiple Income Streams + 3 Exercises
[Watch] Art Clinic: Sometimes Galleries Steal
[Watch] Art Clinic: Commissions Can Get Murky
[Watch] Art Clinic: Who Insures Art Shipments?
[Watch] Art Clinic: Pop-In Visits Tell You Everything
[Watch] Doing Art Fairs: An A-Z Guide [Part 1]
[Watch] Doing Art Fairs: An A-Z Guide [Part 2]
[Read] Art Fairs from A to Z
[Watch] Getting Ready for an Open Studio Event
[Read] Holding an Open Studio Event
[Read] Including a Virtual Element to Your Open Studio Event
[Watch] Media Coverage: Preparing for an Interview & Writing Press Releases
[To Do] Workbook: Media Coverage + 2 Exercises
Congrats! Here's what's next...
More Resources for You
Before you go...
Julie Schumer
Cat Tesla
You're ready to increase and diversify your income as an artist!
The Course Includes:
TOTAL VALUE = $2394
$497.00
*Amazing Low Price*
3 x $179.00
Monthly Payments
There are 2 other courses in the Business of Art Suite, or sign up for all 3 and SAVE BIG!
All Courses
Learn how to establish the right business structure for your art business, create systems, understand time management, copyright, writing a business plan, a hobby vs a business, setting goals, desires, and dealing with limiting beliefs.
All Courses
All Courses
3 Courses
[Cancel anytime during the first 7 days of the course (counting from the date of your first course sign-in) and receive a full refund. No questions asked.]
You will have full access to the course for 1 year and to the Facebook community for as long as you wish.
Yes! We encourage you to work through the course in order since that's what we'll be discussing on the Zoom calls.
You can watch the course in any order you wish.
If you have technical issues getting into the course: Send Julie and Cat an email to [email protected] and we will resolve your issue as quickly as possible.
Upon request, you will receive a full, no-questions-asked refund within 7 days of starting the course.